| Blackberry users rejoice at the recently released | | | | Kindle Store owns 90% of ebook sales, and |
| Kindle for Blackberry App, and it is big news, but | | | | combined, these two companies dominate the |
| some may have overlooked a sentence in the press | | | | market. |
| release. It mentioned a Kindle app for the iPad, | | | | Here is a future prediction: |
| leaving some asking, huh? | | | | Although iPad owners will have the option of reading |
| From the press release, here is the opening | | | | books on their shiny new gadget, they won't spend |
| paragraph's second sentence: | | | | much time reading books. Perhaps they will read the |
| "Amazon's Whispersync technology saves and | | | | newspaper or magazines and comic books, but as for |
| synchronizes a customer's bookmarks across their | | | | actual books, they won't probably bother. The reason |
| Kindle, Kindle DX, iPhone, iPod touch, PC, BlackBerry | | | | for this is that the iPad is a multi-function gadget that |
| and soon, Mac and iPad, so customers always have | | | | is marketed to a different type of consumer who |
| their reading material with them and never lose their | | | | spends his time doing other tasks. Conclusion: they |
| place". | | | | won't be purchasing a lot of books from the |
| It should be noted from this press release sentence | | | | iBookstore. |
| that Amazon and Apple are business partners in the | | | | With this being predicted, Amazon will still hold tight |
| market. Yes, they may be huge competitors, but in | | | | to the ebook market at 80%-90% of the sales. The |
| order to be the top companies in this market, their | | | | iPad won't be a competitor in this market despite its |
| partnership is vital to this multi-billion dollar business. | | | | huge future sales. iPad owners will find it easier to |
| They know that they have to offer products that | | | | download the Kindle iPad App and read Kindle books. |
| can work hand-in-hand to satisfy the consumers' | | | | Amazon may see a slight decline in magazine and |
| growing ereader technology needs. | | | | newspaper sales, but really, do they sell a lot now? |
| Amazon and Apple working together are truly a | | | | It is fun to speculate, but all in all, Amazon and Apple |
| force that can't be messed with. Kindle for iPhone | | | | are in business to not only make money, but also |
| App and Amazon's Stanza app are popular purchases | | | | succeed in their visions. Together as partners and |
| in the Apple Store for iPhone and iPod owners. It is | | | | competitors, they are offering the consumer the |
| almost certain that the iPad will soon follow. Amazon's | | | | best of technology. |