| Apple is definitely one of the most trusted mp3 | | | | products, electronic manufacturers like Sony and |
| brands in the market. For one, the name Apple does | | | | Samsung also decided to produce their own mp3 |
| not only top the list of bestselling mp3s; it also | | | | players. Though they also gained a lot of followers, |
| dominates the computer industry and other related | | | | they were not able to match with the enormous |
| gadgets, since it is the distributor of the very popular | | | | market that Apple gained for its iPod. It is really |
| Macintosh computers. If you're wondering how Apple | | | | difficult for me to imagine another manufacturer |
| could gain such a following, it is basically because of | | | | attaining the success that Apple had with iPod. When |
| customer loyalty. After all, Apple is the original in the | | | | you look at the current statistics, Apple still is the |
| mp3 market. Apple started as a maker of portable | | | | leader when it comes to mp3 players, leading as high |
| audio devices, and even if it is the first, it still remains | | | | as 70% compared to other brands, like Samsung and |
| to be on top of the game. With the Apple iPod | | | | Sony. When it comes to portable audio players based |
| released in 2001, what makes people stick to the | | | | on hard drives, the 90% lead is even more amazing. |
| Apple brand is the fact that the iPod was only | | | | So, what makes Apple tick with the consumers in |
| Macintosh-friendly.iPod's partner software is the | | | | the first place? Other manufacturers of mp3 players |
| Apple's iTunes. Users of Macintosh computers can do | | | | are more expensive and less attractive than the |
| a lot with all their sound files because of the fusion | | | | Apple interface, according to its loyal customers. |
| of iTunes and iPod. However, Windows users were | | | | Moreover, iPod wins by a mile when it comes to |
| unable to enjoy this music management ease, so | | | | user-friendliness and amazing features. To make the |
| they wanted Apple to create an iPod interface that | | | | long story short, the iPod is hot in the market |
| is also compatible not just with Mac but with | | | | because it deserves to be hot. Nothing is a good |
| Windows as well. Hence, the 2002 iPod manufactured | | | | match for it, performance-wise. Because Intel was |
| by Apple has already been equipped with the | | | | already added recently in the Apple product line, |
| capability to be compatible with both Windows and | | | | experts are predicting a further increase in the sales |
| Macintosh interfaces. Even iTunes had its | | | | of iPod. For sure, it will still continue to improve in |
| Windows-friendly version in 2003. Music lovers surely | | | | quality, making it the people's favourite. Moreover, it |
| got the best of the music world, thanks to the | | | | will be able to further reach out to all music lovers all |
| iTunes and iPod. | | | | over the globe. |
| Inspired by the undaunted success of the Apple | | | | |