| How to price an iPhone app over $10 and make | | | | Buyers in this category need an application that will |
| money. Pricing an iPhone this price range takes a lot | | | | do exactly what they expect and without any flaws. |
| of market research and sound business strategy. | | | | They need a product that has been tested and |
| Read this article for tips on how to effective market | | | | proven to be the best in it's area. |
| an app in this price range. | | | | 2. A marketing strategy that puts your app in front |
| If your app required a lot of market research and/or | | | | of customers and convinces them to buy |
| development then this is the price range you should | | | | This may be the most important thing you need |
| consider. It is usually saved for "specialized" | | | | when pricing an app over $10. You need to |
| applications that have no close competition and | | | | understand how people will find your application and |
| provide a value or service that cannot be easily | | | | what will convince them to buy. You need to compel |
| replicated. It is for these reasons that we | | | | your iPhone users that your applications is worth |
| recommend you only price your app in this range if | | | | MORE than the over $10 price tag you have given it. |
| you are extremely knowledgeable about your market | | | | This usually includes an extension of an existing |
| and what they are willing to pay. | | | | product in which the customer is already used to and |
| Apps priced at over $9.99 are for specialized | | | | uses. |
| markets, not your everyday iPhone user. Reducing | | | | The medical field is probably the highest |
| your costs can increase sales volume but it may not | | | | concentration of apps in this price range. Medical |
| be the best option if your app stands above other | | | | professionals need specialized tools, resources, |
| apps in the same category. | | | | information, and have no problem paying high prices |
| If you're considering pricing your iPhone app over | | | | to get it. Other demographics that are seen to fit in |
| $9.99 then you need to two things: | | | | this category include engineering tools, real estate, |
| 1. A Good idea of exactly who will buy your | | | | law, and other professional industries. |
| application and why | | | | |