| Macintosh or Mac, as it is popularly known, was a | | | | rejuvenation of the Macintosh brand. Mac systems |
| product line that was designed, developed and | | | | are now prevalent in every segment of the market. |
| marketed by Apple Inc. Interestingly, the first | | | | The models range from iMac, Mac Mini, Mac Pro |
| Macintosh introduced in January 1984 was the first | | | | tower, Mac-Book, Mac-Book Air, Mac-Book Pro |
| commercial success of a PC with a mouse and | | | | Laptops and Xerve Server. |
| graphical user interface [GUI]. Until then, the | | | | One unique feature of Mac is that it creates its own |
| command line ruled. | | | | hardware contrary to other PC manufacturers who |
| The company experienced mixed times with fortunes | | | | integrate systems through multiple components from |
| swinging up and down as market share increased in | | | | different companies. It also has its own operating |
| second half of 1980s and then dissipated after that. | | | | system that is already installed on Macs viz., Mac OS |
| The IBM PC which arrived at that time accounted for | | | | X version 10.6 "Snow Leopard". Currently, Mac CPU |
| the swing in its fortunes. The market also shifted | | | | use Intel X86 architecture. Similar to other |
| towards IBM PC compatibles with MS DOS running | | | | computers, the Mac can run alternative operating |
| MS Windows. | | | | systems like Linux and MS Windows. However, Apple |
| The company saw a revival of fortunes when it | | | | does not license Mac OS X for use on computers |
| integrated its consumer desktop models into i-MAC | | | | that are not manufactured by Apple. |
| [1998]. This commercial success resulted in | | | | |