| There are many things that have allowed Lexmark to | | | | the time that Lexmark would sign a licensing |
| make an impact in the world of printing and | | | | agreement with Interlink Electronics. The combination |
| specifically laser printing technology. For a long time | | | | of events above would help Lexmark to get |
| the company would produce products under the | | | | recognised as, maybe a young company, but a |
| umbrella of IBM for their personal computers. | | | | serious competitor in the world of printing and laser |
| However their introduction of laser printing | | | | printing technology. |
| technology would come when they would finally be | | | | Quality Laser Printers, Low Prices |
| able to leave the IBM logo and affiliation behind for | | | | However, in recent years the company has been |
| the most part when the company began | | | | able to further the technology even more and |
| manufacturing printers for Macintosh computers. | | | | capture even more of the consumer's attention by |
| These were the first products bearing the Lexmark | | | | offering high quality laser printers for affordable |
| logo rather than the IBM logo. This would also be the | | | | prices. This is one of the factors that have allowed |
| first printer that Lexmark produced that would use | | | | Lexmark to have the success that it has had with |
| laser network printing technology. Thus the beginning | | | | laser printers. |
| of laser printers for Lexmark was actually producing | | | | Continued Investment in Laser Technology |
| the products for Macintosh and not IBM. This was an | | | | To this day the company begins to focus on |
| incredible year for the company and would help to | | | | innovating and further advancing the laser technology |
| cement themselves as competitor and innovator for | | | | that many of their printers use. One thing that has |
| printers that utilize laser technology. | | | | put the company at the forefront of laser printer |
| Introducing Networked Laser Printers | | | | technology is the fact that they have focused on |
| There are many different events that would help | | | | the specific needs of customers in order to offer |
| spring the career that Lexmark would eventually | | | | features in their products that suit the needs of |
| have with producing great laser printers. One of the | | | | certain professionals and consumers. This attention to |
| most significant was in 1993 shortly after producing | | | | the consumer is what has made Lexmark one of the |
| products for Macintosh when Lexmark would | | | | most popular consumer brands of laser printers. |
| introduce a line of network laser printers. This is also | | | | |